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Cyber Monday shoppers set to point, click and save

Posted:Nov 29, 2009 6:56 PM EST
Updated:Nov 29, 2009 7:12 PM EST
FLORIDA: With Black Friday sales showing a positive note this year, online retailers are hoping for the same or even better results on Cyber Monday. 
The term Cyber Monday refers to the Monday immediately following Black Friday, the ceremonial kick-off of the holiday online shopping season between 
Thanksgiving and Christmas. Retailers are expecting this year's sales on Cyber Monday to add up to thousands more than last year. 
Experts expect 35-percent more shoppers are to take advantage of online deals this holiday season. Several big retailers are offering free shipping, 
50-percent off discounts and even hourly and early bird specials. This year a Southwest Florida couple decided to cash in by creating an online directory 
for holiday shopping. Their site lists dozens of online deals for Cyber Monday. "That's how Cyber Monday began, everyone came 
back from the holiday, went to work and got on their computers to shop. So there won't be much going on this year," said Marcia Wiggins, website creator. 
About 195 million people shopped in stores & online between Thanksgiving and Sunday, up from 172 million a year ago for the same four-day period, according 
to the National Retail Federation.The NRF estimates that 96.5 million Americans plan to shop on Cyber Monday this year, up from 85 million in 2008.


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